The Unit Price Illusion

Supermarkets are designed to confuse you. They place the 12-ounce box next to the 16-ounce box, put them on "sale," and hide the unit price in fine print. If you are shopping by the sticker price alone, you are overpaying. Is the "Family Size" box actually cheaper per ounce than the standard size? Is Walmart consistently cheaper than Target for Personal Care, or does Target win on Baby Products? Without a log of what you paid last time and where, you are navigating a maze of psychological pricing without a map.

This template is a digital технічний flashlight for the savvy shopper. It cuts through the marketing noise and allows you to record the raw data—Size versus Price—across multiple retail locations.

The Comparison Matrix

The strength of this system is its multi-variable tracking. It doesn't just ask "how much is milk?"; it allows you to log up to four different size/price combinations for a single Item. You can instantly compare the 32oz bottle at Giant against the 64oz jug at Redners. This creates a personal price history that travels with you. When you see a "deal" at Kmart, you can check your database. If you paid less at Acme last week, you keep walking.

The categorization is exhaustive, covering everything from Frozen Foods to Pharmacy/Medicine. This structure ensures that your data is always retrievable. You aren't scrolling through a long list of "stuff"; you are filtering by Category to find the exact price point you need in seconds.

Location Intelligence

The ultimate value of this system is the store-specific intelligence. By tagging every entry with a Store location (e.g., Babies R Us LV vs. Babies R Us NW), you start to see regional pricing patterns. You realize that one specific branch has better markdowns on Bakery items, while another is the go-to for Pet Products. You move from being a passive consumer to a strategic buyer, ensuring that every dollar you spend is a calculated decision based on your own hard data.